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[ The accounting relationship ]
What should the accounting relationship provide?
As the business grows, the accounting relationship needs to help with more decisions. Current information matters, as does someone who knows the business and follows up on what was agreed.
The technical work needs to be right. The owner also needs to understand what it means and what happens next.
[ The split ]
Traditional firm.
Wakefield Pacific.
Common gaps in the relationship and the work we agree with the business to address them.
01
Communication
Email-only. Replies in days, sometimes weeks.
+Clear responsibility for your question, with a response time explained.
02
Tax
First time you see the bill is the day it's lodged.
+Expected tax reviewed before lodgement, with relevant decisions and cash needs explained.
03
Reporting
Annual financials. Always backwards-looking.
+Reporting agreed for the business, with explanations of what has changed.
04
Strategy
Compliance is the deliverable. Strategy is extra (or absent).
+Accounting and taxation provide the foundation for business advice.
05
Technology
Slow adoption. Manual processes. Spreadsheet-heavy.
+AI, automation and an embedded Xero stack — by design.
06
Relationship
Transactional. You hear from them when something is due.
+Embedded. We're in the room when the big calls get made.
07
Accountability
None. The plan lives in your head.
+Agreed actions, clear responsibilities and follow-up at planned reviews.
08
Pricing
Hourly billing. Surprises. Conversations cost extra.
+Scope and fees agreed in writing; changes discussed before additional work.
[ The honest part ]
The work is agreed for the business.
The accounting and tax work, reporting, meetings and support are agreed together. Some businesses need frequent reporting; others need a planned review and support when a significant decision arises.
We use your accounting information, work alongside your finance team or bookkeeper where required, and confirm who will prepare information, review it and follow up on actions.
[ Ready for the version that actually works ]