[ In memory of Alex Carlsson ]

Alex Carlsson — the friend and client this day is held in memory of — Alex CarlssonIn memoriam

A day for friendship,
conversation and
community.

The Alexander Carlsson Memorial Golf Day began as a way to honour and remember Alex. It has grown into something he would have loved — a day centred around the people, the relationships, and the community he valued so highly.

The Wakefield Pacific team on the green at Emerald Lakes Golf Club

The 2025 Wakefield Pacific Charity Golf Day program in front of Emerald Lakes Golf Club — 2025 · Emerald Lakes Golf Club

Who Alex was

Alex was more than a client. He was a genuine friend to many of us — someone who built real relationships, made people feel seen, and connected with everyone he met.

Mitch Calley & the Wakefield Pacific team

[ The intention ]

Honouring who Alex was.

Like many of us, Alex carried his own private challenges — but this day isn't about that. It's about celebrating everything that made him, him.

The friendships he built. The people he impacted. The memories shared. The way he made a room feel.

The day exists to keep that going — to bring people together in the same spirit of connection, conversation and community that Alex carried so naturally.

[ What the day is really about ]

Far more than a round of golf.

Connection.

A day built around real conversation — between clients, friends, business owners, and the people who knew Alex.

Community.

What started small has grown into something bigger. The same spirit Alex carried — bringing people together, on purpose.

Memory.

We remember Alex through the friendships he built, the people he impacted, and the moments that still bring people together.

Looking out for each other.

Behind every business is a person navigating life. The day is a quiet reminder of how much that matters.

[ Who comes ]

Clients, friends,
supporters,
and the wider community.

Each year the day brings together the people who knew Alex, the people who've come to know his story, and the broader Wakefield Pacific community. Different rooms, different backgrounds — held together by the same idea: showing up for each other.

Mitch Calley and friends gathered at the clubhouse before the round

[ From the day ]

The room, the rounds, the reason.

The 2025 winning team holding the Alexander Carlsson Memorial trophy

Guest laughing in the clubhouse marquee, mid-conversation

A foursome posing beside their cart on the course

Friends and family gathered at the clubhouse overlooking the course

Mitch Calley with auction winners holding a signed Brisbane Broncos jersey

[ What it represents ]

Business matters.
But people matter more.

The day has become something the team is proud of — not for the scale of it, but for what it represents. A reminder that behind every business, every client and every relationship are real people, navigating real life.

[ For Alex ]

A friend, remembered —
in the best way we know how.

By bringing people together. By having the conversations that matter. By looking out for the people around us.

[ Get involved ]

Want to be part of the next one?

We share details with our community as the next event approaches. Reach out and we'll make sure you hear about it first.

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A day for friendship,conversation andcommunity.